Custom Production

Client: BASF

In an effort to support their LEAD (Leading Economic & Agronomic Decisions) initiative, John Deere partnered with Farm Journal to produce and distribute a monthly video segment. 

 

While Deere controlled all aspects of messaging, Farm Journal provided all the necessary production support - from field to post to hosting – and ensured effective turn-around on a tight deadline. 

 

Once approved, the messages were distributed via Farm Journal’s broadcast and digital properties.

Custom Production

Client: John Deere

In an effort to support their LEAD (Leading Economic & Agronomic Decisions) initiative, John Deere partnered with Farm Journal to produce and distribute a monthly video segment. 

 

While Deere controlled all aspects of messaging, Farm Journal provided all the necessary production support - from field to post to hosting – and ensured effective turn-around on a tight deadline. 

 

Once approved, the messages were distributed via Farm Journal’s broadcast and digital properties.

Custom Production

Client: Pioneer

Pioneer wanted to tell the stories of five producers in their own words. Farm Journal partnered up with The Lacek Group to accomplish a 5 part campaign focused entirely on the producers and their families. The series provided a great marketing foundation in a "word of mouth" approach for Pioneer to take to potential producers. 

Custom Production

Client: CENEX

CENEX needed to highlight the benefits of using their Total Protection Plan on new and used equipment. Our crew was able to work directly with CENEX and their agency to allocate a shooting location at a LIVE auction in conjunction with Machinery Pete. This series aired as a native ad inside Machinery Pete TV. The end result highlights the partnership and trust farmers have for CENEX products in a unique advertorial format.

Custom Production

Client: Pioneer

Pioneer wanted to tell the stories of five producers in their own words. Farm Journal partnered up with The Lacek Group to accomplish a 5 part campaign focused entirely on the producers and their families. The series provided a great marketing foundation in a "word of mouth" approach for Pioneer to take to potential producers. 

Copyright © 2021 Farm Journal, Inc. All rights reserved.